REPRESENT

Represent is a British luxury streetwear brand founded in 2012 by brothers George and Mike Heaton. Born in Manchester, the brand combines British heritage and modern aesthetics, establishing itself as one of the most influential labels on the contemporary fashion scene. Represent 's style combines tailored cuts and technical details, defining a new urban language that blends comfort and sophistication. The brand's DNA can be recognized in its clean lines and oversized volumes, quality fabrics and impeccable finishes. Each garment tells a balance between street inspiration and luxury spirit, with a strong focus on wearability and materials research. Sweatshirts, t-shirts, cargo pants, and sneakers represent the icons of a men's wardrobe with a decisive and authentic style. The men's Fall Winter 2025 collection, available on H-Brands.com, features the brand's most iconic styles: Storm sneakers, Owners Club sweatshirts, heavy cotton knitwear, and oversized pants in technical fabrics. Each garment is designed to offer freedom of movement and a distinctive look in the perfect balance of functionality and design. H-Brands is an official Represent retailer, offering a curated selection of iconic garments and new releases for the season. Check out the new collection and take advantage of the SALES online exclusives to shop your favorites in style, comfort and authenticity.